How clear cut customers description avails business growth

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Any business that wants to scale large in market must make it mandatory it have a clear cut customer description and the understanding of the channels to reach out to the customer.

There is the need to know who your customers are within the market.
Are they residential,commercial or industrial consumers?

Having done this, there is the need of understanding your customers' language( spoken and unspoken)
How do you go about this? It's simple, work on understanding their needs, lifestyle and suggestions.

Having done the above, you would be able to know how to reach them and meet their needs through the channels they read, respect and listen to.

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