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9 effective ways to retain your customers and make them crave for your product

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Tony, a carpenter friend of mine once asked me how he could win back customers he had lost and at the same time keep the ones he had. Without a second thought, the first question I asked him was the reasons he lost his customers and the effective ways he could use to retain the ones he had at that period. My confused friend thought for about 10 minutes but didn't provide an appropriate answer to the questions asked. Most companies that have gone into extinction didn't experience a downfall in just one day. It was a result of consistent failure to attract customers, retain them and make them loyally crave for their product or service. But, customers can't be retained by magic or by simply asking them to stay, some factors must be present in your system as an organization to make the one-time buyer vow his or her loyalty to your product. Little wonder some really old products are still craved after by millions of people all around the world. Have you ever wondered how